Curation is Creation

  • 2017년 April 1일
  • News

It is often said that imitation is the mother of creation. It is also said that copycat marketing grows the market and Shanzhai culture leads innovation. Imitation in the digital age is achieved by curation. Now is the time for curation not creation.
It is predicted that, by 2020, six billion people all over the world will use the Internet. That calculation is twice the current users; everyone will be able to access any and all information, everyone can enjoy the opportunity to get the best online education, as well as use e-commerce anywhere in the world. The problem with this kind of accessibility is the flood of information, resulting in excessive content. To combat this, people will need a filtration device. That is where crowdsourcing and curation take the role.
Excessive content in the digital age is being filtered through social curation, which is driven by the mass public. Through this process, a community that leads collective intelligence through crowdsourcing is formed. This community should be equipped with a curation platform as a mean to continuously and effectively filter content. If an algorithm is created from this community, it becomes intellectual property and a business model. The pioneers of the digital curation platform are the likes of Facebook and Naver.
Now, with the use of smart phones and the proliferation of social media, content curation services are growing rapidly. They collect, organize, and edit relevant content according to the subjectivity or viewpoint of individuals, and provide content that is related to or preferred by the users. Flipboard, which shares news, and Pinterest, which shares photos, are notable unicorn companies. Edtech, which aims to personalize learning, also has content curation at its core.
It is undoubtedly the era of startups – an era where democratization of entrepreneurship is taking place. The Maker Movement, according to the open source revolution, is exponentially spreading. This is because crowdsourcing is possible through open source communities based on the open source prototyping platforms: Arduino, Raspberry Pi, etc. Ideas and designs are shared, thanks to reusable software and libraries. And through repeated reuse, they are optimized and then become the de facto standard over time.
Now – half of all new Internet of Things (IoT) solutions originate from startups. All IoT solution platforms, such as Intel’s Edison and Samsung’s Artic, which newly entered the market, make it a priority to be compatible with Arduino, the origin of the open source platform. Because Intel and Samsung do not have their own communities and ecosystems, they are reliant on reusable software and libraries that are commonly used in Arduino communities.
The open source community is now evolving into a maker space, which should be equipped with similar functions of curation platforms, such as reusable software and libraries. This would allow Makers to develop new prototypes more easily and quickly by adding their own ideas to existing prototypes. It is then that curation becomes creation., created by WIZnet, is an online workshop – for makers and by makers. WIZnet Museum has exhibited over 2,000 UCC’s (User Created Content) and more than 100 new UCC’s of various applications are curated each month. A IoT design contest for these users will be held in May. We’ve dubbed the contest “Curation is Creation”.

YB Lee, CEO of WIZnet,